Reflections on Blog Podium
This past Saturday, I attended the 2nd Blog Podium event, “The Business of Blogging” on Saturday. Needless to say it was a fantastic event – well organized and a stunning location at the Arcadian Loft (although I had flashbacks of high school formals as I stepped off the elevator!).
I walked away from the January Blog Podium event hyper and excited and this time I would describe my mood as reflective. Not in a bad way but more that it’s given me pause to think about the why and how behind my blog. I like it when events make me think like this … the end results when I am sifting through ideas and giving pause are generally very positive.
Nicole Balch from Making It Lovely was the keynote speaker and walked us through how she got to a place where her blog is now her business. I learned about different types of ads, when to start advertising, how to determine your rates and all about ad networks and sponsored posts. I took copious notes and really enjoyed her humour throughout. It was very interesting to hear from a US based blogger. Check out this great recap from The A & B Stories for the details of everything Nicole covered.
The panel discussion included Lindsay from Little House Blog, Christine from Bijou and Boheme, Cheryl from Gluckstein Home and Laura from Tribal DDB provided a uniquely Canadian perspective from bloggers, a brand and a media agency. Lindsay and Christine were so honest and candid about what they have done I truly appreciated the insight into their experiences and what they have learned. One of the biggest takeaways I had from this group is that design blogs are a relatively new community in Canada and there is so much we can all learn from each other. Everyone is figuring things out as they go – bloggers and brands alike! Here is a fantastic recap from My Daily Randomness.
Afterwards there was a opportunity to mix with the brands attending the event and socialize with other bloggers. I had an amazing time catching up with friends old and new and meeting some fantastic brands in the design industry.
I’m a goal oriented type of person and always like to set objectives before I attend an event and then work through what my next steps will be afterwards. Given that my blog is a way for me to explore different design ideas I will definitely continue to do that with aspirational and dreamy imagery. I will also be incorporating more posts that might help you with projects around your own home.
I would like to see my readership increase as I believe more people would like to hear and see what I am sharing. If you haven’t already done so, take a moment to subscribe to my blog (just under the archives section on the right) and share it with others too.
How this ties in with working with brands I need to think it through more but one thing is for sure that anything I bring to you is something I deem to be a value add.
Many thanks to Jen and Lindsay for putting together such a fantastic event. Even though I’m still working through how I want to action everything I learned on Saturday I am definitely motivated to continue doing what I’m doing and do it better, too!